Food is more than just nourishment for your body; it tells a history and is a universal language that many speak. For Latinx communities, food is such an integral part of their culture, and this can be seen via these Latinx entrepreneurs who are sharing their beloved flavors with the world. From versatile Latinx spices to fruity paletas (popsicles) and more, we are sharing our list of Latinx-owned food brands that you’ll definitely want to check out and support.
Whether you are looking for a sweet treat or high-quality coffee beans, you really can’t go wrong with this delicious selection. Try a Superfruit spread made with nourishing ingredients from Peru, a cherished family Pinole recipe or 100% blue agave tequila from Jalisco, Mexico.
So scroll through to find out what makes each one of these brands special and how these companies celebrate their heritage through food. And because we're just scratching the surface with these recommendations, we promise to continue updating this list. Also, don't forget to support your local Latinx businesses during Hispanic Heritage month (if not always!).
Looking for other ways to learn and celebrate Latinx culture? Read these books by Latinx authors, see Latinx movies on Netflix and Spanish-language movies on Amazon Prime.
1 Creamy and Fruity Popsicles
La Newyorkina goldbelly.com
$84.00
2 I Want It All Brownies
Eat Me Guilt Free eatmeguiltfree.com
$38.00
Started from a home kitchen, Cristie Besu wanted to create a sweet treat that would make her clients feel better when they had a sugar craving. As a Registered Nurse and Certified Sports Nutritionist, she created a variety of cookies, brownies, breads and more!
3 Coffee Inés
Muchacha wearemuchacha.com
$18.00
Diana Hoyos, founder of Muchacha, is changing the coffee industry for women. Born and raised in Colombia, Diana supports and promotes female-led companies through the entire coffee supply chain. Try their medium body Coffee Inés and scan the QR code on the back of the package to learn more about the farmers.
4 Hot Sauce
Tia Lupita tialupitafoods.com
$6.99
When Hector Saldivar moved from Mexico to California, his mother (known as Tia Lupita) would send him bottles of hot sauce. Eventually, he decided to bottle up the hot sauce that he loved (with his mother’s blessing) and share it with the world. Now, we all can try Tia Lupita’s hot sauces, including habanero, salsa verde, chipotle and more!
5 Spicy Sweet Hot Sauce
Pisqueya pisqueya.com
$6.99
6 Grain Free Burrito Size Tortillas
Siete Family Foods sietefoods.com
$80.00
Siete Family Foods all started when Veronica Garza, co-founder and president, was diagnosed at an early age with multiple autoimmune conditions. With the support of her family, they adapted a healthier lifestyle, including eating a grain-free diet. That’s when their grain-free tortilla was born and took off! Today, they have several other products, including tortilla chips, salsas, seasoning and more.
7 Chia Oatmeal Variety
Pinole Project thepinoleproject.com
$24.50
Maya Jacquez, founder of Pinole Project, honors her Mexican American roots with her grandmother’s pinole chia oatmeal recipe. Her grandmother would always say that pinole would make her strong and that the Tarahumara of Northern Mexico would eat it for long-distance runs. Pinole is from the Aztec culture, made from chia seeds and non-gmo heirloom corn. To fuel your day, you can also have Maya’s grandmother’s pinole that is sold in a variety of flavors including Peanut Butter & Cacao, Banana Cinnamon and Original.
9 Sazón & Adobo
Loisa is named after Loisaida, the Spanglish term for the Lower East Side in New York City and its thriving Latinx community. Its founders’ mission was to create high quality seasoning without artificial ingredients, MSG or artificial fillers. You can start out with their Sazón & Adobo combo pack to upgrade a variety of dishes. Need some inspiration? Check out their recipes blog for great ideas.
10 Mini Chocolate Bar: 70% Guatemala
Cultura Craft Chocolate culturachocolate.com
$5.00
Damaris Ronkanen, founder of Cultura Craft Chocolate, was inspired by her trips to Mexico when she was a kid and seeing her grandmother cook. Passionate about food, Damaris started a career in cooking which eventually led to Cultura Craft Chocolate. You can now shop her chocolates online, from chocolate beverages to chocolate bars, made from cocoa beans from all over Latin America.
11 Mexican Vanilla Extract
LolasMercadito etsy.com
$12.00
Each one of Lola’s Cocina’s products are “hecho con amor” (made with love) and gives back to women’s advancements in education and business. These bottles are made with Mexican vanilla beans that have been infused for over six months for great aroma and flavor. Add this vanilla extract to baking, homemade ice cream and more!
12 Mexican Style Hominy
Juanita's Foods walmart.com
$3.34
It all started with a menudo recipe that the De La Torre family created with the Latinx community in California. Now, Juanita’s offers a variety of items, from tasty menudo to hominy to pozole and more.
13 Golden Berries Superfruit Spread
Llamaland Organics
$22.47
Llamaland Organics’ mission is to bring families nutritious and tasty food options so they can make healthy lifestyle choices. Their products are packed with superfoods from the Peruvian Amazon and Andes, including organic cacao, organic arracacha, organic golden berries and more. Add one of their Superfruit spreads to a cheeseboard or have a bowl of their Andes Superflakes cereal in the morning.
14 Reposado Tequila
La Gritona bittersandbottles.com
$22.00
Melly Barajas Cárdenas distills the 100% blue agave tequila in Jalisco, Mexico from mature agave plants grown in iron-rich soil. Each step of distilling is carefully overseen by a small group of local women and is bottled in hand-blown recycled glass. This makes for a great sipping tequila and has a nice round finish.
15 2014 Estate Pinot Noir
Cubanismo Vineyards cubanisimovineyards.com
$34.00
Mauricio Collada and his wife Debra Collada started Cubanismo Vineyard with a passion for winemaking, along with wanting to celebrate their culture with others. They offer a wide selection of Pinot Noirs, including a few white wine options.
16 Vanilla Cajeta
Josefa enjoyjosefa.com
$12.99
Cajeta is a beloved Mexican caramel that is made of goat’s milk, cane sugar and syrup. When Sofia, founder of Josefa, moved to California in 2017, she wanted to share and celebrate her heritage with those around her by recreating something that brought her so much joy in her childhood – cajeta! Choose from a variety of flavors including original, vanilla and coffee.
17 La Montaña
Gustos Coffee Company gustoscoffeeco.com
$16.00
18 Chulería en Pote Spicy
Chef Vivoni’s love for cooking started from a young age when he grew up on a coffee farm in Puerto Rico. Inspired by all the greenery around him, he later took his career down the culinary route which led him to eventually create his collection of spices.
19 Olive Oil
Brizo brizodressing.com
$18.00
Vivian Jasper’s dressing is a family recipe that goes great with pretty much anything! Made with olive oil, lemon juice and a variety of spices and herbs, Brizo can be used as a dipping sauce, added to pastas, salads and much more.
20 Mezcal
Yola passionspirits.com
$59.99
Yola Mezcal is based off of a family recipe following a 400-year-old method for making mezcal. Today, the same recipe is used and is crafted and bottled by women on their farm in Oaxaca.
21 Mole
Guelaguetza ilovemole.com
$12.00
Guelaguetza, a Latinx restaurant, was born when a family moved from Oaxaca to Los Angeles and wanted to share with the community the flavors that came from their home. Keeping their family business thriving, you can now shop their jars of mole so everyone can enjoy the flavors of Guelaguetza!
Katarina Avendano As the Senior SEO Editor for GoodHousekeeping.com, Katarina has a background in search content strategy and experience in writing and editing.
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